Mobile Overdraft Credit for Micro-Merchants: How Safaricom’s Fuliza Ya Pochi Tests the Limits of Fintech-Led Financial Inclusion in East Africa
What exactly is Fuliza Ya Pochi, and who does it serve? On 22 October 2026, Safaricom launched Fuliza Ya Pochi at Makongeni Market in Thika, extending overdraft credit directly to micro-merchants operating through its Pochi La Biashara digital wallet. The…













